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For the third day, Radio&Podcast Week offers two sessions on the regional audience. What criteria do you decipher to understand your audience? What criteria and figures should be used by the management, the editorial and commercial services? How to better sell your audience results: the display, the promo antenna, the web. . .
The first conference of this day on Wednesday will allow the sharing of experiences from the perspective of regional radio. Through concrete examples, we will see how the stations take care of their audiences in the region, creatively try to develop and promote them among their advertisers. . .
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Mandatory Registering
You will only receive a confirmation mail after your registering
This account does not exist, create your account and come back to register here Add to my itinerary
Online
For the third day, Radio&Podcast Week offers two lectures on the regional audience. What criteria do you decipher to understand your audience? What criteria and figures should be used by management, publishing and sales departments? How to better sell your audience results: the display, the promo antenna, the web...
The second conference on Wednesday will allow us to observe how local actors have taken ownership of Audio Digital and, in particular, the regional daily press, which is increasingly developing its podcast offer.
Speakers
Online