[Round Table] Will young people still listen to the radio tomorrow?
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This question may surprise but it is legitimate at a time when a whole age group is turning to smartphones or platforms to the detriment of radio. How should stations position themselves to continue to appeal to young audiences? With what tools and in what way? We will see in concrete terms what gateways are already in place in some radio stations and we will try to evaluate them in order to be better inspired by them.